Co-Founder of Solid Cactus, Sold to Web.com in 2009. eCommerce Enterpreneur


Awards and Recognition

Having spent over 20 years in the eCommerce field, I've received a lot of awards. Most probably wouldn't interest you, but feel free to take a look...

eCommerce

I started my first company in 1994 and sold it in 2007. Free free to read more if you're interested! eCommerce has changed a lot over the years.

Published Writing

In my spare time, I enjoy blogging and writing articles. Feel free to read some of my work. I'm a Forbes contributor.

Latest News On Joseph Palko

A Lesson In Customer Service

I just had to sit down and write about this.  I had experienced the worst treatment I have ever received as a customer, and of all places it happened at a company that I honestly feel provides some of the best customer service in their industry.  This event is so unbelievable, that I still cannot get over it.  So, this being said, I may as well use this incident as an example so hopefully someone could learn something from it. I needed two documents notarized.  I went to the Chase Bank located on the corner of University and Oakland Park in Sunrise, FL.  I was actually in a very good mood, so I was extra nice.  In typical Chase fashion, the employees were very professional, nice, and even went out of their way to apologize for the wait (which was about five minutes), and that is hardly a wait, so

My Mixergy Interview

I was recently interviewed on Mixergy. I really loved meeting Andrew and we had a great conversation. If there's one thing that people know about me, I have no filter. I don't have the ego that tends to go along with being successful, therefore I often say things that people with powerful ego's won't admit to.  For those of you that follow me on Facebook, or Twitter - you all know that I will also say things that most people won't say - including lots of left and right posts about politics or religion.  I can answer that the easiest by saying, this is me - it's who I am...  If you don't like me, cool.  I've lived 41 years so far, and my presence here on Earth is not a popularity contest :) Andrew entitled the interview The Exit That Caused a Founder's Nervous Breakdown... While I wouldn't go

Fun Day Today With Shawna Seigel on Webmaster Radio

Today, I had a wonderful interview by the very talented Shawna Siegel on her show, eCom Experts with Shawna Siegel on Webmaster Radio. I'd like to thank Shawna for having me on. One of the topics we discussed was blogging, and I realized that blogging is the one thing that I just can't find the time to do. So here I am, giving advice on blogging, but yet I'm not blogging myself. It is often hard to find the time to keep up on blogs, but one thing is for certain... If you are an e-commerce business and you have a blog that is not maintained, you'd probably be better off without it. I'm just lucky that this is my personal homepage, and I really don't care about getting good SEO for myself, because I'm not selling anything :) But if I were, you bet I'd need

4 Self-Defense Gun Safety Tips

I have been doing a lot of research lately about guns, mostly because gun control is such a popular topic in the media these days...  Maybe if we would just be responsible with guns, those who want to take our right to own firearms away wouldn't have so much ammo to do so.  I've put together this list... People purchase guns primarily for hunting or self-defense. Owning a gun for self-defense means taking on important responsibilities. Keep in mind the important tips discussed below if you own or plan to own a handgun to be used for the purpose of self-defense for you or your family. 1. Be Prepared It is vitally important to have a safety plan set up. This means that all the adults in the home should be trained to fire the gun if necessary. It should also mean that children within the home understand the necessity of having

Why I Choose Walgreens

I can't say that I know what Walgreens is like to work for, but one thing I can tell you is that Walgreens really cares about the communities they are located in, and that means a lot to me. I shop at a lot of different stores, and I attend many different city, county, and general local events and almost always, Walgreens is a supporter. Many businesses don't realize the value of branding, and good PR. I'm sure many of the events Walgreens vends at, costs them a lot of money. I am also pretty sure that they don't make a quantifiable return on investment when they attend one of these shows. But what I am sure of, is that many people - including myself, will choose a Walgreens over a CVS or other drug store simply because of the appreciation Walgreens has for the communities

Thinking About My Vehicles Over The Years

I'm 40 years old and I have always been a car buff.  I guess it's just because I get bored of things easily.  I thought it would be a great time to just think back and remember the cars I've had, and make a brief comment about each... I started driving when I was 16.  I actually took my driving test in my mom's car at the time which was a 1981 Mercury XR-7 Cougar.  This thing was a BOAT.  It had to be the largest car I had ever driven.  It was powerful, no doubt. Then my mom and dad bought a 1987 Chevy Celebrity.  It wasn't a bad car.  For it's time, it drove pretty nice.  It was less of a boat.  I can't remember ever having problems with it.  It was quite the hot looking family sedan in it's time.  Haha... Then, I had saved up and bought my

Saving The Environment One Diaper At A Time

Anyone who knows me, knows that I have much more of an affinity towards dogs than I do babies, but I still do believe that babies are the greatest and sweetest miracle on Earth. I believe that without family, our future on this Earth will be bleak because a strong, supportive family is what our society needs to raise children properly.  So I would like to use this opportunity to spotlight one of my favorite online merchants, Diaper Junction. Babies are sweet and cuddly and nothing beats that new baby smell; unless that new baby smell includes a dirty, plastic diaper. Disposable diapers are said to be more convenient than cloth diapers but they are not really better. In fact, disposable diapers become very expensive over the course of the time they are needed and they always end up getting wasted as the baby outgrows them. That does not even